Richard Childress Racing (RCR) has agreed to a corporate partnership that will recognize TruGreen as the “Official Lawn Care Provider of Richard Childress Racing.”
Under the partnership, RCR will utilize TruGreen services around the nearly 52-acre campus in Welcome, North Carolina. In addition, TruGreen will join RCR’s family of blue-chip partners and have the opportunity to connect with other RCR partners to explore bilateral business opportunities.
“TruGreen has shown a commitment to high-quality work, a scientific approach, operational excellence, and giving back to the community. These are qualities we also take pride in here at RCR,” said Richard Childress, Chairman and CEO of RCR. “TruGreen is the leader in their industry, and we welcome them to our family. We are eager to utilize our resources within the NASCAR landscape to assist them in growing their business.”
TruGreen currently serves as the Official Lawn Care Provider of the PGA of America. While TruGreen has an existing relationship with International Speedway Corporation, the partnership with RCR is the first of its kind with a NASCAR team.
“Richard Childress is synonymous with success with more than 15 championships, and to living life outside as one of America’s premiere outdoor sportsmen,” said Brent Armstrong, vice president of TruGreen. “As America’s number one lawn care provider and a champion for families living more life outside, we believe we’ve created a winning partnership between TruGreen and RCR.”