Richard Childress Racing
December 5, 2012
Richard Childress and Jeff Burton Unveil the 2013 No. 31 Caterpillar Chevrolet at the Caterpillar Visitors Center
PEORIA, ILL. (Dec. 6, 2012) – NASCAR Sprint Cup Series driver Jeff Burton and team owner Richard Childress unveiled the 2013 No. 31 Caterpillar Chevrolet SS on Wednesday, December 5 at the new Caterpillar Visitors Center located behind CAT’s world headquarters in downtown Peoria, Ill.
Before signing autographs for over 300 fans in attendance and taking a tour of the world-class facility, Childress and Burton unveiled the newly-remodeled Chevrolet SS race car featuring the well-known Caterpillar colors that Burton will pilot during the 2013 Sprint Cup Series season beginning at Daytona International Speedway in February. Throughout the afternoon, the 80’ hauler that transports the No. 31 Caterpillar Chevrolet across the country was on display for guests to walk through and each fan that attended received a free 2013 Sprint Cup Series schedule poster.
“The traditional black and yellow Caterpillar colors really look sharp on this new 2013 Chevrolet SS race car,” said Jeff Burton. “Not only will this new Chevrolet standout on the race track, NASCAR officials used a lot of feedback from different outlets to design a car that will put on a great show for the fans week in and week out.”
2013 marks Caterpillar’s fifth season as primary sponsor on Burton’s No. 31 Richard Childress Racing Chevrolet and 20th year as sponsor in the motorsports industry. The South Boston, Va., native has amassed 21 wins, 132 top-five finishes, 248 top-10 finishes, six pole awards and led 6,513 laps during his 20-year career. Burton finished 19th in the 2012 Sprint Cup Series driver championship point standings with two top-five and six top-10 finishes.
To read more about this event and all that’s happening at RCR, visit http://www.rcrracing.com.
About Richard Childress Racing
Richard Childress Racing (www.rcrracing.com) has earned more than 200 victories and 14 championships, including six in the NASCAR Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, NASCAR Nationwide Series and NASCAR Camping World Truck Series. Its 2013 Sprint Cup Series lineup includes Paul Menard (No. 27 Menards Chevrolet), Kevin Harvick (No. 29 Budweiser/Rheem/Jimmy John's Chevrolet) and Jeff Burton (No. 31 Caterpillar/Cheerios/BB&T Chevrolet). Its Nationwide Series program includes the No. 2 team TBD, 2012 Nationwide Series rookie of the year Austin Dillon (No. 3 AdvoCare Chevrolet) and an all-star driver lineup on the No. 33 team. Tim George Jr. (No. 2 Potomac Family Dining Group Chevrolet), 2012 Camping World Truck Series rookie of the year Ty Dillon (No. 3 Bass Pro Shops Chevrolet) and Brendan Gaughan (No. 62 South Point Hotel & Casino Chevrolet) will compete in the 2013 Camping World Truck Series season.